Glass Skin Goals: Why Everyone is Obsessed with Beauty of Joseon

Glass Skin Goals: Why Everyone is Obsessed with Beauty of Joseon

If you’re a fan of Korean skincare, chances are you’ve heard about Beauty of Joseon—a brand that has taken the K-beauty world by storm. With its minimalist yet effective formulations inspired by traditional Hanbang (Korean herbal medicine), this brand has become a favorite for achieving that coveted glass skin look.

Why Beauty of Joseon?

Founded on the principles of ancient Korean beauty secrets, Beauty of Joseon is all about using natural herbal ingredients to nourish and protect the skin. The brand is known for its elegant, apothecary-style packaging and products that deliver hydration, brightening, and anti-aging benefits.

The Viral Must-Have: Beauty of Joseon Glow Serum

One of their best-selling products is the Glow Serum with Propolis + Niacinamide. This golden elixir has taken over social media for its ability to:

✅ Soothe irritation with propolis extract
✅ Brighten skin tone with niacinamide
✅ Provide deep hydration without a greasy finish
✅ Reduce redness for a healthy, even complexion

Whether you have dry, sensitive, or acne-prone skin, this serum is a game-changer for anyone looking to achieve plump, radiant skin.

The Hanbang Trend: Traditional Meets Modern

K-beauty is constantly evolving, but lately, there’s been a major shift towards Hanbang skincare. This trend focuses on using traditional Korean medicinal herbs like ginseng, rice, and licorice root—ingredients that have been used for centuries for their healing and anti-aging properties.

Beauty of Joseon is leading this trend by modernizing these age-old ingredients into lightweight, effective formulas that suit all skin types.

How to Use Beauty of Joseon in Your Routine

For a simple yet effective morning and night routine, try this:

🌿 Step 1: Start with the Beauty of Joseon Green Plum Cleanser to gently remove impurities.
🌿 Step 2: Follow up with the Glow Serum to hydrate and brighten.
🌿 Step 3: Lock in moisture with the Dynasty Cream, a rich yet non-greasy moisturizer.
🌿 Step 4: Finish with the Relief Sun: Rice + Probiotics Sunscreen, a lightweight SPF that won’t clog pores.

Final Thoughts: Is It Worth the Hype?

Absolutely! Beauty of Joseon proves that skincare doesn’t have to be complicated to be effective. If you’re looking for a brand that combines tradition, innovation, and affordability, this is one to add to your routine.

✨ Have you tried Beauty of Joseon products? Let us know your favorites in the comments! ✨